Tuesday, May 7, 2013

Canoe Paddler



“Once widely mocked, US beer is now popular globally with hipsters and connoisseurs alike.” So says Jon Kelly in a BBC article, “US craft beer: How it inspired British brewers”. We Americans, still, are showing ingenuity and the ability to stay in the forefront of technology.

Kelly cites these statistics: “While overall beer sales in the US fell by 1.3% in 2011, the craft brewing industry grew 13% by volume and 15% by sales in the same period, according to the Brewers' Association.”

Mammoth American brewer MillerCoors must have saw this coming when they bought up Leinenkugel’s and other small successful breweries, keeping their big foot in the little door.

Canoe Paddler is a German styled Kölsch beer, with a name that cleverly captures the uniquely American experience of life here in the upper mid-west. I particularly liked the little hint of rye in this very refreshing drip of our homeland.


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